Perfect Skin is a premium cosmetology. Their services include skin care, hair, nails, and makeup. Target audience: women 25-44 years old, financially stable, often buy luxury items and demand premium services.
Design a brand and website. The website must be clear and different from the competition offering the same or similar services. Clients should be able to book an appointment through the website.
After some research, I created a mood board and designed the logo. I tried several fonts for the project expressing the luxury and premium categories. However, the number one factor was still readability. I continued the process with the wireframes and presented the website design.
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